Trademark Statements of Use (19-11.2)
November 14, 2019

Trademark Statements of Use (19-11.2)

Statements of use are official forms the USPTO uses to verify that products that are supposed to be protected under a Trademark actually being used by the TM owner. The USPTO will not allow anyone to register a trademark just to take it up; it must be used in the stream of commerce...

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What is the Supplemental Register? (19-11.1)
November 7, 2019

What is the Supplemental Register? (19-11.1)

The supplemental register allows for certain marks that don’t have the distinctiveness required to be registered on the principal register (the “main” register), but still have the capacity to gain distinctiveness through use...

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Trademark Dilution (19-10.5)
October 31, 2019

Trademark Dilution (19-10.5)

Trademark dilution is a relatively new addition to the law, but that may be because it attempts to solve a more modern problem. Dilution, or anti-dilution, laws are meant to stop others from using a famous trademark, even if there is no confusion or competition between the products, in an effort to protect the owner’s right to the care it took in building a good reputation...

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Maintaining A Trademark (19-10.4)
October 24, 2019

Maintaining A Trademark (19-10.4)

As long as a trademark is properly maintained, it can potentially last forever...

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Trademark Incontestability (19-10.2)
October 10, 2019

Trademark Incontestability (19-10.2)

Gaining Incontestable Status is a great achievement. Once incontestability has been established, as its name implies, there are very few ways that your trademark can be challenged.  It puts you in a very strong position to enforce your trademark rights!  

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